Social media is a powerful force and this February we are going to use as a force for positive change.
THE STATS
Research by the Women and Equalities Committee (2020) found that over 60% of women feel negatively about their bodies.
YMCA research (2018) found that 60% of young women and 48% of young men felt pressure from social media to look a certain way.
Research by Dove found that only 4% of women around the world consider themselves beautiful.
It’s not only women - after reading men’s magazines, half of young men feel bad about their bodies.
This Girl Can research found that many women are put off taking part in physical activity due to a fear of judgement.
THE MISSION
We are part of this online community and can inspire change.
I want us to #ShareTheLove this February by posting a selfie along with a statement completing the sentence ‘I love my body because…’. The hope is that this will help the Fitness with Matt community to focus less on appearance and reflect positively on what your body can do. As a direct result, social media will be filled with positive messages and display the diversity of people who exercise, hopefully inspiring more people to move more.
HOW TO GET INVOLVED?
To get a polaroid of your photo and for a chance to win £15:
On a white board/ piece of paper write 'I LOVE MY BODY BECAUSE’ and complete the sentence, celebrating your body for something it does or allows you to do.
Take a photo of yourself holding the completed sentence.
Upload the picture to social media with the #ShareTheLove and tag Fitness with Matt in your post.
You have until the 28th February 2023 to enter.
It's time to be the change we want to see in the world.
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